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The Golden Wheat Awards held in Shanghai

The Golden Wheat Awards was held successfully in Shanghai on June 28. It event attracted more than 200 professionals in e-commerce trade and online retail. As the theme of this year, focusing on the content is shown at more than 10 speeches and two seminars. The companies are octmami, penetrate, Kangaroo Mommy, Lily&Beauty, Alimama.com, Datamip, LOVO, Mercury, 8658.com, CookerKing and Unicorn. 

“The short video are getting more and more popular at new online shopping environment,” says Wang Hua, CEO of Alimama.com. “The features of short video are focusing on society, content, technology and scene.”

Meanwhile, it is also the 5th birthday of the award. During these five years, the award has analyzed on more than 1,700 cases and gave speeches in more than 20 cities. The next city will be in Xiamen in July.

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