Home > Shopping > Fashion > New Product Center (NPC)
New Product Center (NPC)

Add:139-11 Changle Rd

Tel:021-6384 6878

Time:12am - 10pm (weekdays); 11am - 10pm (weekends)

Credit Cards Accepted
English Service Available


This minimalist street fashion store owned by Taiwanese star Will Pan and Chinese VJ Li Chen brings men's street fashion to a new level. With their collaborations with promising designers there is a high chance that you'll find something you like among the eight clothing lines they carry. The house brand NPC's signature is its use of vibrant colors and loud graphics. In order to place the focus on their graphics, the T-shirts are mainly white, but their distinctive designs make up for such simplicity. T-shirts are priced affordably at below 400 yuan. To do your part for distaster-stricken Japan, purchase the Isetan x NPC T-shirt at 200 yuan with all proceeds going toward relief efforts. Wallets, badges, watches and shoes are also sold, and all T-shirts are available in ladies?sizes as well.